| 31/08/2003 - EUROVISION AND TBS: TV FOR ALL |
The European Broadcasting Union (EBU) and Japanese broadcaster TBS, Partners to the World Championships in Athletics, are responsible for broadcasting this showpiece event to billions of viewers around the globe.

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| 31/08/2003 - ADIDAS PUTTING THE STARS UP IN LIGHTS |
As befits its position as a major player in the world of sports, adidas are an integral part of these World Championships in Athletics. As Official Partner to the event, the world famous brand kits out everyone from a plethora of top stars to all 3,600 Volunteers.

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| 31/08/2003 - ACCOR: A MULTIFACETED ROLE |
Accor, a market leader in the European hotel trade and an Official Supplier to these World Championships, have made 135 of their hotels available for accredited personnel as well as supplying some 12,500 meals through caterers Lenôtre over the nine days of competition.

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| 30/08/2003 - THE UNSUNG HEROES |
Without the skills of the Official Suppliers, the success of these World Championships would be incomplete. Here’s a quick guide to those making the event tick behind the scenes.

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| 29/08/2003 - TDK: TURNING ATHLETICS INTO A CELEBRATION |
Official World Championships Partner TDK has made a name for itself during the event by organising “Marathon” evenings. The brand is also enjoying prime visibility on the athletes bibs.

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| 29/08/2003 - THE POWERADE MARATHON |
Powerade, a drink from the Coca Cola range, is offering 31 youngsters an exclusive peek behind the scenes at the World Championships.

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| 28/08/2003 - FLYING THE FLAG FOR SPORTING VALUES |
The French Ministry of Sport is taking advantage of the 9th IAAF World Championships in Athletics to launch a new campaign promoting sporting values.

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| 28/08/2003 - FRANCE TELECOM: AT THE CUTTING EDGE OF COMMUNICATIONS |
France Télécom is a key player at these World Championships, providing its expertise in the field of telecommunications and reserving one or two special treats for the general public and the Volunteers…

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| 27/08/2003 - EPSON: TECHNOLOGY POWERING ATHLETICS |
As Official Partner of the World Championships in Athletics since 1997, Epson uses cutting-edge technology to process competition data including results, starting lists, and winners.

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| 27/08/2003 - PARIS, A PARTNER AT EVERY LEVEL |
Paris has pulled out all the stops to ensure these World Championships will be fondly remembered for many years to come; not least in planning a Marathon route which winds its way around some of the city of light’s most prestigious monuments.

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| 27/08/2003 - ILE-DE-FRANCE AT THE CENTRE OF THE WORLD |
On the occasion of the World Athletics Championships, the region is reaffirming its commitment to the world of sport as it spends nine days under the spotlight.

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| 26/08/2003 - FUN AT THE GAZ DE FRANCE STAND! |
Gaz de France, a long time partner to French athletics, is playing a leading role at these World Championships, laying on special events and entertainment for the general public in and around the stadium.

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| 25/08/2003 - SEIKO HAS TIME FOR ATHLETICS |
Official partner of the 9th World Championships, Seiko supply cutting edge timing and measurement devices that play a vital role in the successful staging of the event.

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| 25/08/2003 - RATP TAKING TRANSPORT TO THE FANS |
Parisian public transport company RATP has a reputation for thinking big. And what bigger stage than the World Championships for taking public transport out to meet the people?

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| 24/08/2003 - TOYOTA GIVES FANS THE FIVE-STAR TREATMENT |
Toyota really has thought of everything! As official partner to the World Championships, the car giant is supplying 200 vehicles for the event. And with a Yaris up for grabs in a unique competition, the fans have not been forgotten.

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